Current Donation Progress

  • Red Panda Network logo

    $837.95

  • $676.25

  • blue logo for the International Crane Foundation, showing a crane by some water

    $716.64

  • $305.05

How is Snugglebug making a difference?

  • Species-Specific Plush Toys

    Each Snugglebug is modeled after a real, endangered animal in need - like pangolins, red pandas, and whooping cranes. They are also not animals you may generally think of when thinking of wildlife conservation, all the more reason to shine more light on their plights and help save and protect them.

  • Sparking Curiosity in Kids

    Every toy includes fun facts and conservation information to inspire empathy and education through play. This information comes in the form of an educational card, and one is included in the box with every plush that is shipped, furthering knowledge about the relevant species.

  • Supporting Wildlife Conservation

    We donate 15% of profits to vetted organizations working to protect these animals and their habitats. We also participate in other sustainability projects worldwide to improve the quality of the environment for humans and animals alike.

    View our Beneficiaries 

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  • Giving Wildlife a Second Chance

    Giving Wildlife a Second Chance

    Wildlife rehabilitation programs nationwide dedicate themselves to providing injured, orphaned, or displaced creatures a fighting chance.

    Giving Wildlife a Second Chance

    Wildlife rehabilitation programs nationwide dedicate themselves to providing injured, orphaned, or displaced creatures a fighting chance.

  • A Brief History of Stuffed Animals

    A Brief History of Stuffed Animals

    Stuffed animals definitively trace their lineage back thousands of years to ancient Egypt, Greece, and Rome.

    A Brief History of Stuffed Animals

    Stuffed animals definitively trace their lineage back thousands of years to ancient Egypt, Greece, and Rome.

  • Ruby the Red Panda concept art

    How Does a Snugglebug Get Made?

    Ever wonder how your beloved stuffed animals come to life? It's a journey of creativity, precision, and a whole lot of fluff!

    How Does a Snugglebug Get Made?

    Ever wonder how your beloved stuffed animals come to life? It's a journey of creativity, precision, and a whole lot of fluff!

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