Why forests matter

Forests are home to more wildlife than any other land habitat on Earth. They clean our air, protect biodiversity, and provide shelter for countless species, many of which are now endangered.

The Forests Collection was created to help kids fall in love with these living worlds through animals who explore, climb, and protect them every day.

This is where care begins.

Current Donation Progress

Meet the forest friends

Close-up of a plush toy resembling a pangolin on a beige background

A gentle night explorer who helps protect endangered pangolins

Paulie


Pangolins help keep forests healthy by controlling insect populations, but they are one of the most trafficked mammals in the world. Protecting forests helps protect them.

Protect Paulie
Close-up of a plush toy resembling a red panda with a beige background

A playful treetop guardian who helps protect endangered red pandas

Ruby


Red pandas live high in forest canopies and rely on healthy trees to survive. Habitat loss has made their future uncertain - conservation helps keep their forests standing.

Protect Ruby

How the Forests Collection makes a difference

1. Choose a forest friend

Your child connects with a real forest animal through story and play.

2. Learn through imagination

Each Snugglebug introduces wildlife gently through characters kids love.

3. Help protect forests

A portion of every purchase supports organizations working to protect forest habitats.

We focus on curiosity and care — never fear or guilt.

A meaningful gift for curious kids

  • Ideal for ages 18 months+
  • Perfect for children who love animals and adventure
  • A thoughtful gift for birthdays, holidays, and everyday moments
  • Soft, comforting, and made for everyday play

A forest full of friends

The Forests Collection will grow over time, introducing new animals, new stories, and new ways to care for the world’s forests.

Start with one friend. Grow the forest together.