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Our Mission
We strive to provide the highest quality stuffed animals and toys on the market while aiding conservation efforts for vulnerable and endangered species across the world. We want the best for you and your family, the best for the planet, and the best for animals in need.
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Pillar 1
PREMIUM QUALITY
We prioritize providing the highest quality product in every aspect of its stuffed animal production. By partnering with manufacturers who adhere to strict standards, we champion the best materials and designs for your family and your collection.
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PILLAR 2
CONSERVATION
Each purchase of a Snugglebug toy advances the causes of protection and conservation for vulnerable and endangered species in the wild. We work with accredited organizations to conserve both the impacted species and their habitats. We also focus most on lesser-known species that need help.
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PILLAR 3
COLLABORATION
We know we can't do it alone - no one can. That's why we work with organizations in regions with affected wildlife to help advance the mission of protection and conservation. We also work with our operational partners to ensure our process and packaging is sustainable, reusable, and minimizing our impact to the environment.